Aaron speaks with Simon Ingram while in Amman Jordan, head of communications for UNICEF. Simon is heavily focused on the situation, not only along the Jordanian border, but within Syria itself. The displaced children and families from Syria who are in dire need of assistance have become an urgent priority for groups like UNICEF.
Simon reiterates that UNICEF has been on the ground in Syria and the surrounding areas since day one of the current conflict, doing their best to respond to the needs of the crisis. It's still not enough. The joint UN appeal of $1.5B will assist the efforts however these innocent victims, unrelated to the politics of the situation, desperately need donors to "step up."
Because of the horrific scale and intensity of this particular crisis in the region, it seems people are reluctant to donate, and the media is now playing a crucial role with helping people come to grips with this disturbing situation.
Syria remains a very Spiritual part of the world, despite the political atrocities underway, and all efforts should be made to assist. Amazingly, Simon states that the people making most difference are the local people themselves. They've opened homes, shared food, water, and supplies with complete strangers. The assistance of the media in showing what local people can do will hopefully be an inspiration to match their efforts among those outside of the area.
No donation is too small. For example: $10 will help buy winter clothes for a child set and $60 will put four children in school, helping to get normality back in their lives.
Watch the interview to see more of how this situation and it's prognosis are, in Simon's words, "quite bleak
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Over the past 20 years, child mortality has fallen by 35 per cent around the world. Yet too many children still die needlessly, most of them from causes that are both treatable and preventable.
Innovations save lives
In 2010, 7.6 million children died before reaching their fifth birthday. It is a sharp decrease from 1990, when more than 12 million children died under age five ' but it is not good enough.
With less than 3 years left to reach the 2015 Millennium Development Goal (MDG) deadline on reducing child mortality, this progress must be dramatically accelerated.
The interventions needed to save these children are, for the most part, known. Existing high-impact, low-cost interventions such as vaccines, antibiotics, micronutrient supplementation, insecticide-treated bednets, improved breastfeeding practices and safe hygiene practices have already saved millions of lives.
And in recent years, the global community has learned a great deal about how to best provide mothers and children with quality health care. This knowledge presents an unprecedented opportunity to save many more children.
UNICEF in action
The chance to survive is a right owed to every child.
UNICEF and its partners are leading global efforts to end preventable child deaths, working with governments, national and international agencies, and civil society to support effective and life-saving actions at each phase in a child's life ?' from prenatal care in a mother's pregnancy to effective and affordable health care through childhood and into adulthood.
Sixty years of experience tell us that we can turn back child mortality and meet the Millennium Development Goals by 2015. But we must act together, and we must act now.